SEO NEWS: “Near Me” Searches Have Doubled

SEO NEWS: “Near Me” Searches Have Doubled This Year According to Google.

Searches in Google that have a location note like “nearby” have doubled in the last 12 months. The majority of these types of searches have been conducted on a mobile device (80%).

Take a look for yourself by searching in Google for a restaurant or hair salon on your mobile phone and you should notice the “nearby” or “near me” option appear.

This data was released in March 2015 this year by Google. Now buttons appear to help users get directions to the local businesses that they are searching for and making the whole Google experience more useful than ever before.

Also, according to Google’s Chief business officer Omid Kordestani, we maybe seeing a buy button appearing soon for certain ads.

What does this all mean for local businesses and local seo? Well it is imperative that any local business with a website now focuses on ensuring their website is mobile friendly and provides a great customer experience.

If you need help creating a mobile version of your website then be sure to contact us by clicking here.

Does SEO in Dubai follow the same SEO principles as everywhere else?

Does SEO in Dubai follow the same SEO principles as everywhere else?

Just thought that I would post this today, as it’s been on my mind the last few days and I feel that it will provide some answers.

Last week I met with one of my clients who asked me if seo in Dubai was the same as anywhere else. I looked at her for a moment whilst I processed the question before providing my answer. Her question did make me think.

Now I need to straighten out something, SEO is the same in all countries providing potential visitors are searching for the keywords in that countries native language or in English.

flat design illustration of seo in dubaiLet me explain, for example, in Dubai, there is a mixture of languages such as Arabic, English, Pilipino and Hindi. If you have a website that has English on it then it should be optimized for English search phrases and keywords.

From my research I have conducted for my local seo clients in Dubai, I can safely say that there are more searches conducted in English as apposed to any other language.

Many websites in Dubai mainly contain English as their chosen ‘default’ language so to find these websites, the general public enters English terms and business names to find them. Now don’t get me wrong, there are many Arabic websites in the UAE too which is great and are targeting their Arabic customers.

So to quickly recap, when researching and working on an SEO campaign it is important to ensure tht you are optimising your website for your ideal customers. Your target keywords should be in the same language to which your website is built upon.

If you are a business owner reading this and would like to learn more on how we maybe able to help you increase your websites visibility in the search engines then please click here for more information on our seo service.

Top 8 SEO Tips

Top 8 SEO Tips

SEO has managed to stump many of us but the truth is that you don’t have to be an expert to do it. In fact, there are many SEO tips that you can apply without detailed knowledge of SEO or the budget. You just need to find the time to learn about them and then implement them. Listed below are a few tips that are free and extremely useful:

Content

The core ranking factor of any website is dependant on the content of the site. Relevant content will increase the quality of your website and people will have a great reason to not just visit but also keep coming back for more. Well written content that is relative to your industry on each and every page of your website works like a charm.

Blog

We swear by this tip. We have tried and tested it for you as well. The main thing to remember with the blog is to ensure that it is informative and interesting (and relative to your industry). The target should be the customer and not the search engine. The golden rule is not to just write content for keywords sake.

Like I said, it worked for us and still is. It shouldn’t be done purely as an SEO play, as simply producing content to write a blog that attracts attention. Of course, some businesses may find this tough but every business can come up with several relevant articles to put up. Overtime these will help with indexing and ranking. If you have no time to create your content then outsourcing it maybe a cheaper/faster option. We offer a content creation service that is powerful and fast.

illustration containing the word SEO with targets and arrows scattered around plus hands holding the arrows representing seo tips from an seo company in dubaiThe Visitor Comes First

As I mentioned in the above tips, you should not be obsessed with keywords. Yes, they are important but that doesn’t mean you write content just for the sake of cramming keywords into it. Also, using multiple keywords even where they are not needed will only bring you trouble. You should work towards creating relevant pages that attract readers. Your business and advise is for them, isn’t it?

Get Onto Social Media

Social media is one of the best channels for small businesses to establish themselves online and one of the cheapest options providing it is done well. There are many different social media sites and not all of them may suit your business model. Thus, you can experiment and find the best. Create profiles with accurate information; especially contact details, on all major platforms. Social media presence also helps with search rankings. Again, if you don’t have time to dedicate to your social media then get our help by Clicking Here.

Don’t Fall Trap To Promises from Agencies

Organic ranking comes with zero shortcuts. You have to work towards it. A good SEO agency will never promise you page one ranking. That is simply not always possible.

A good SEO agency will work towards improving your ranking as much as possible. If any agency guarantees page one rank, steer clear of it. Also, as you can see, SEO is quite simple and you don’t really need to hire an agency providing you have the patients and time to dedicate to it.

If you do hire an agency, you must keep a track of what’s going on. If you see quick results you should be very stringent as this could be due to some black hat seo strategy which will get picked up by Google and the other search engines resulting in your site being de-indexed.

Organic SEO takes time to give you leads and deliver results. If you see short-term methods such as aggressive link building, you may feel happy about the results at first but you should know that in the long term, Google will punish you for your shortcuts.

URL Must Be Simple

Visitors should know what the page is about through the URL itself. for example http://uploadinternational.com/top-8-seo-tips/.

Keep An Eye On Competitors

Find out what your competitors are doing to improve their ranking. You can find out their target keywords by going through their websites. This will help give you ideas for articles and an understanding of what is working.

Keyword Planner From Google

If you are short on keyword ideas, you should use Google Keyword Planner for it. It will give you information about keywords and the competition surrounding them. Also, you should be very careful about choosing and using keywords. If you choose too many and use all of them, your content will be stuffed. Visitors and Google, both will dislike this. Select only a couple of keywords and use them naturally, make them informative and flow.

Need more help with your SEO? Don’t have the time to do all of this work?  Need to focus on your business and get someone else to manage your online marketing? Then get help from our team by clicking on the button below.

The SEO Tactic You Probably Didn’t Know

The SEO Tactic You Probably Didn’t Know

As a professional SEO company operating in Dubai we truly understand that search engine rankings are one of the most important factors when it comes to online marketing.

All website and e-commerce owners need to work and rank better than their competitors on the various search engines.

Here at Upload International, we have a special tactic for you that will help you boost your websites search rankings. Bare in mind that this SEO tactic is crucial for any online business that wants to succeed online and if ignored, your rankings could go down to the fourth page or even further below. Research shows that no one checks the fourth page of a search result. In fact, you maybe shocked to learn that very few even check the second page!

This following SEO tip applies for all businesses regardless of whether they are established or are just starting online. Yes, this tactic is not very common and not many even use it but it is a surprising asset.

Here, you must always keep in mind that getting to the first page is just step number one. Step number two is to reach the number one spot and step number three is to stay there.

When you start off with SEO, you should start with research. Research is of two types: keyword research and competition research. While keyword research is commonly done, businesses mostly forget competition research. Both, though, are equally important when it comes to SEO ranking.

Now comes the main question: why should we research? Well, if you don’t research you will come up with the wrong keywords and waste your time on them. You won’t have any search results because no one is looking for the keywords you have targeted. Thus, you must conduct keyword research despite having excellent top-notch content on the website.

Illustration of an seo report with positive statistics and a microscope to the right hand side which represents seo researchStart Researching Keywords

Keyword research requires attention and patience. You must delve into three key areas during this process.

The first area is the right keyword(s) to target. These keywords should be for your homepage and product pages. Therefore your keywords should be relevant to your offer(s). When you do this you will optimize your website based on your products and promotion will be easier.

Here you should keep in mind that the keywords shouldn’t be too broad. If they are broad, people won’t be able to find what they are looking for. As a result, they will spend more time looking for their requirements and that will result in higher bounce rate and lower conversion.

Also, you shouldn’t pick keywords with too much competition. They are very difficult to ace and you may find yourself in a rut because even though the keywords are relevant you won’t be able to make it to the top because there is too much competition.

1. Start Researching Your Competitors

Once you know which keywords you should use you should shift the focus to competitors. The best way to beat them is to know them!

2. Find Out The Keywords Are Your Competitors Using!

Identify the keywords that your competitors are using. After that, check their domain authorities. Moz toolbar is an excellent software program that will help you find all this information out. There are other online tools as well.

3. Analyse Your Competitions Websites

Visit your competitors’ website and navigate through the entire site. Jot down points such as how user friendly the site is, how quick it is, how the product description is, how the content is, and so on. Don’t forget the setup – this is very important in e-commerce websites. Where are the top-rated products? Where are the recently viewed products?

This information will help you gather your own thoughts and start applying the best strategies for your business. Many beginners tend to copy their established competitors in a bid to attract customers. However, complete duplication is not advisable.

How Is Your Website Different?

Once you conduct your research you should go through your own website and analyse it. You will understand how it differs and how you should change it in order to make it better.

Maybe you don’t have a blog? May be the product descriptions could be better? Such detailing will definitely help you with your site and ultimately, your websites rankings.

If you would like our team to help your business get found online then click here to view our seo services available in Dubai and the rest of the world.

Choosing The Right SEO Company In Dubai And Worldwide

Choosing The Right SEO Company In Dubai And Worldwide

Hi it’s Mark Evans here from Upload International web design and SEO company in Dubai. And I’m here today with a daily tip for you.

So today I’m here with some advice for you business owners out-there. There are many bad operators in most markets these days and the SEO industry is no different.

So, beware of:

  • Sales Reps
  • Contracts
  • Guarantees

Choosing The Right SEO Company In Dubai And WorldwideAt Upload International we don’t offer any of these. All our results are proven results from past clients and we give you an estimated timescale on how long you can expect to wait to get on the top of the search engine results.

So if your looking for a reputable search engine optimisation company that has proven results from current and previous clients then look no further at Upload International we can help you.

Click here and one of our team will get in contact with you today.

Thank you so much and see you on the next video.

 

Website Content Creation Tips

Website Content Creation Tips

Hi it’s Mark Evans here from upload International Web design and SEO company based in Dubai And I’m here today to run through some tips with you on content creation which can be a bit of a dubious task at times to create content for your website but it is actually crucial to have good written content on your website at all times, search engines Love it and in the search engine world content is king. So without any hesitation let’s move onto the tip number one.

Hiring A Ghost Writer

Hiring a ghost writer is a great way of creating content for your website. There’re many websites online that offer this service. All that you need to do is to send them some bullet points about the topics that you’re looking to cover about your industry for your website or your blog post and then they will take care of the rest.

Pricing for hiring a ghostwriter can be quite expensive so I highly recommend that you do your research to find the best fit for what your looking to achieve online.

Create Videos

Tip number two is to create video is just like I’m doing right now. You can create videos on your mobile phone these days so there’s really no excuse not to do this.

Videos are a great content source and search engines such as a Google as I mentioned in previous blog posts absolutely love videos so it will do your website many favours and it’s a very quick process.

Creating Website Content TipsTranscribe Your Videos

Tip number three, once you’ve recorded your video why not get it transcribed into written content. You can do this yourself is a time consuming process I would suggest that you hire somebody online to do that for you.

Public Labelling Rights

Public labelling rights or as we call it PLR as we call in the industry. Did you know that you can go online and purchased pre-written articles for your blog posts or your website?

Just a word of warning on that there may be other people using the same articles on their websites so you need to have the article rewritten for you. Again do some research into this as there are services online that will rewrite your articles for you but this is a great quick way of creating great quality written content onto your website.

Use Our Content Writing Service

And finally my last tip of the day is to hire somebody to write the content for you. Now you may know somebody in your family or a friend that can write very well so why not get them on board to create the content for you?

Alternatively, you can hire us at upload International as we are not only a web design, development and SEO company but also a content creation company in Dubai.

So if you would like somebody was fully qualified and graduated in creative writing that they can jump on board and help you with that process, therefore you won’t have to do anything what so ever, you just need to place a small fee and we’ll take care of the rest.

So that’s it today I hope you’ve enjoyed these tips and information, if you would like us to help with any of your content, Your websites or your SEO and just get in contact with us today, There’s a link at the bottom of this blog post and somebody from our office will be in touch with you. This is Mark from Upload International, thanks for watching and I’ll see you soon.

New Content Writing Service Available

New Content Writing Service Available

Hi it’s Mark Evans here From Upload International web design and SEO Company based in Dubai and I’m here with some exciting news for you today.

 

 

Content Writing ServiceWe have just released our content writing service on our website. So if you’re looking for Great Quality written content your website and you’re struggling for ideas and time to write the contents then we have just the team to help you. Our professional team is based in the UK and are qualified graduates in creative writing.

So, if you would like to get on board and start this process with us then I invite you to click on the link below on this blog post and we will get in contact with you as soon as possible.

We look forward to doing business with you very soon, in the meanwhile this is Mark Evans from upload International.

 

What Is SEO?

What is SEO?

Hi it’s Mark Evans here from uploading International web design and SEO services in Dubai. I’m here today to chat to you About seo, What is it, what can it do for your company and what are the benefits?

SEO stands for search engine optimisation, what does that mean? Well it’s optimising your website so they can be found in the search engines easier by users.

These people searching for keywords and key phrases for an answer to a question or a problem and products or services, answer your website pops up on the front page of the search results.

What are the benefits of having SEO for your business online?

Well if you’re not on the front page of Google or the other search engines then you literally not on Google at all. Statistics and results show that very few people actually go past the first page of a search engine. So it’s crucial that if you’re online then you need to be on the front page of Google and search engines.

Obviously if you’re at number one on Google for example then you’re going to get more traffic to your website compare to being a number two, Three, Four and so on.

So what are your chances of getting to number one on Google and out running in your competitors?

Well, without any knowledge or education in SEO then your chances are fairly unlikely you are going to be able to do it alone. I would always recommend that you speak to experts such as myself or my company and letting us do the work for you.

What is SEO?So how does SEO work?

Well it’s a case of putting out really great content online that is informative. So bring out well-written content, images, videos and therefore increasing the users overall experience on your website is a great place to start. The other elements that you can use to help boost your SEO presence online is social proof such as posting on social media websites like Facebook, Twitter and Google’s very own Google+ is a good place to start. Having a Google+ accounts is a must have as well as having A Youtube channel. Google now owns YouTube and it has Google+ of course so it looks out for links to websites and content online which it accepts as a thumbs up that the content being shared is good and informative.

Other SEO methods

The other methods are currently being used still are creating and sourcing back links to a website. That there’s been quite a few challenges with this method in the past couple of years as Google is constantly updating its algorithm so that it can help deliver better content to its users. This is meant that just creating back links to websites is not good enough any more and those websites that simply use this one technique and abuse this form of SEO are now being punished which we are seeing websites getting slapped by Google for doing this. We have even seen some websites be removed from the Google index and listings altogether.

Many SEO companies where and are still and fortunately using this method. These companies which is creating tons and tons of poor quality back links which were not truthful and therefor it wasn’t long before google realised that their system was being and finally put its foot down. Due to this we’ve seen many SEO companies Close down and go out of business which is left reputable companies like ourselves at upload International pickup the pieces, dust them off and take charge of helping clients get their websites back online.

There’re certain aspects of link building that certainly do still work however I would recommend that you should not overdo it.

Warning: Bad SEO companies are still operating

And finally watch out for SEO companies that offer guarantees of getting your websites on top of the search results. These companies can actually damage your website as many of them practice link building in extreme quantities. As I mentioned earlier this can be fine in the short-term and your website may appear at the top of the results for a very short timeframe but once Google notices the bad links then your website can be removed altogether from its index.

I hope this video has been helpfulAnd please if you had any questions and leave them in the comment section below or if you would like us to look after your websites SEO campaign then please click the button below.

This is Mark Evans from Upload International, have a nice day.

 

SEO And Website Tips – 4 Important Elements All Successful Websites Should Have!

4 Important Elements All Successful Websites Should Have!

Hi it’s Mark Evans here from Upload International Web Design and SEO company in Dubai. I’m here today to run through 4 elements that every successful website should have on their site to ensure their online success.

1. Email Capture

You should be capturing your visitors names and email addresses. This can be done through an email capture form and you usually place these in the right hand sidebar of your website. However there are plugins and tools out there which will allow you to have a pop up on your website when a visitor is either trying to leave or scrolling thorough your website.

Website Creation and seo tips2. Images

Number two is to have plenty of images on your website. This will make you all visitors and customers stay on your website for longer which Google likes as it shows that there is plenty of related information and content on the website that visitor has searched for.

3. Videos

Number three is to A video or videos on each of your website pages. Now these again Will increase the amount of time that your visitors spend on your website and as we discussed earlier in point number three, Google will reward you for that. Having videos on your website has statistically proven to increase A websites conversion rates buy quite a substantial amount.

4. Call To Action

And finally number four is to have A clear call to action. So for example on this video I’m going to ask you to leave your comments in the comment section below this blog post, to let us know what you think or if you have any questions regarding this video. Now that is a clear call to action, I’m telling you directly to leave your comments on this blog post. So, you can incorporate a call to action on different parts of your website whether it be written, an image or a video which as I mentioned earlier can be very good for your websites conversion rates.

Hope you found these websites and SEO tips informative and as I mentioned leave your comments and questions in the comment section below this blog post.

If you need our help with your search engine optimisation or even if you need A website then click on the button below to find out more information on how we can help you succeed online.